We only want to produce Blockbusters

The recent Blowup about HP exiting the PC/WebOS Business reminds me of an old story about when Sony bought MGM, the movie makers.

The story goes like this; executives were briefing Sony Management about how profits were generated from the Movie Making business. One accountant described the process such;

“Well we make a hundred movies a year, about 10% are Blockbusters and we make millions, 60% make a modest profit, and pay for themselves, and the about 20% Lose a small amount, but help maintain our reputation, and then there are 10% that are serious bombs.”

The Japanese executives looked at each other and carried on a small side conversation and then stated;

“We only want to produce Blockbusters”

HP is like this, they only wanted to produce Blockbusters, as if this was merely a simple decision, “We only want to make Blockbusters”. As if there was no effort involved, no trial and error involved. And when the first effort fails, quit and run from the first attempt as if shedding the failure is the only responsible choice.

And I thought that the Executives of Sony and Nokia were failures, Looks like there is a Plague of idiot CEO’s out there.

NOTE 1: It looks like bad decisions MIGHT have repercussions as HP might oust Apotheker

Nokia Smartphone reality check, Ka-ching!

All the bad news,
Nokia smartphones dumb down profits
Nokia releases Q2 2010 results; profits down, market share flat
Nokia Q2 2010 results – profits down but smartphone sales up

So lets do a reality check on the facts; Nokia profits are Down 40%, but are still making a Profit. Which means they are in the green economically, and are making a Profit of €221M Euros (285M$). But 40% less than last quarter, meaning that they are only making 60% of the profit they made last quarter, during the worst recession in over 100 years And everyone is complaining?

The only thing this tells me, is that a manufacture like Apple who makes more profit on their iPhone 4, is ripping off their customers by charging a premium price for a Smartphone and Nokia does not!

Reality Check cashed, Ka-ching, change your misperception!

The best Portrayal of Nokia

This article is one of the best portrayals of Nokia’s Perceived fall from grace: The Background Story


…But somehow with Apple, the facts no longer matter. The iPhone was the ultimate best phone ever – according to Steve Jobs – and because Steve Jobs says so, that started to become the storyline. The truth didn’t matter…


Mobile Phones Shipped last quarter


…Because Apple was in the game, now anything Steve Jobs said was the word from god. And no matter how severely deficient the first iPhone models were, because they were Apple phones, that meant they were the world’s ‘leading’ phones. And if you didn’t match the current iPhone model with a potential ‘iPhone killer’ – then you were obsolete. …


Consider how unfair this issue is. Apple has today 2% of total phone market share. Nokia has 34%. Apple has 14% market share in smartphones – and has lost market share now for 3 straight quarters. Nokia has 41% market share in smartphones and has been growing market share in the same period. Of Apple’s flagship phone the iPhone 4 – with its 5 major improvements now in 2010 – Nokia has had 4 of those in its phones long before 2007. Why is Apple given any credit as the ‘leader’ and Nokia accused as ‘having lost the lead’?

SmartPhones in the reality distortion field.

I have had a revelation with regards to SmartPhones and the Reality Distortion Field.

Simply put, if the device, any device, that does not behave like a profit generating platform for Apple, should not be considered a Smartphone.




Platforms based on Symbian OS, BlackBerry , Windows and Palm and are based on a principal that the phone provides smart services to help the owner become more productive. To assist with the communications and telephony functionality and on the side, provide other useful apps. For the newly renamed iOS the goal is looping the customer into more expenses, locking them into Apple products, and Apple’s iPhone Ecosystem. To behave as a continuous advertisement and mobile marketing stream. A profit stream that even Razor Blade Salesmen would love.

Sorry not for me, even Android’s more subtle marketing of Google is too much for me. If you are new here, you can be excused for not knowing that I use an Open Source phone called the Nokia N900. And while Nokia has done a lousy job marketing it, it still does all the things that the mighty Apple iPhone 4.

Amazon Looses a customer, Nokia N900 a Failure.

Well after all the lame excuses for a release that Nokia has be performing with the N900 it’s should come as no surprise that I was notified that it has been delayed again. This time Amazon is not expecting to receive any product until after the 25 of December.

How lame can Nokia be? If anyone doesn’t believe that the Nokia N900 is a fake product only has to count the numbers of real handsets shipped. It should tally under 1000, a typical prototype batch run. What has been being publicized, have been those chosen few who have been shipped a ‘demo’ unit, or a few select squeaky wheels on the Internet that needed to broadcast the N900 greatness.

Guess what, I’m not one of them.

So just as a suggestion, if anyone actually HAS a real, purchased Nokia N900, would tell me where and from whom.

Fundamentally, if anyone wants to know why Nokia is failing in the Smartphone arena, they only need to look to the N900 release, or rather the failure to release of a real product.

Twitter Marketing

I’ve been browsing the Twitterverse for anyone discussing ‘Ideas’ or Forecasting and I’ve started following them using the @ideaforecasting twitter account. I’m hoping to stimulate some interest, or at least some hits on the ideaforecasting.com site. We’ll see. My expectations are high, but I’m not deluding myself, there may be no reaction. I believe that it may be true that any marketing solely dependent on Twitter, will fail. I’ll followup on this by blogging this over time.

The great wall

 I have commiserated in the past about how making the extra effort in your customer relationships as shop keepers I present you with the correct way to present food.

We have frequently eaten at The Great Wall Chinese Restaurant, mostly because the food is good, and the service is pleasant and prompt. Alway good things at any Restaurant. But the new owners have taken that extra step and created ‘Ambiance’ as the wife calls it, and Pleasant has been elevated in class. What you see is the Seafood combination, and Beef Satay but there are plenty of other Chinese and Thai foods to choose, and we haven’t been dissatisfied with anything we’ve had there.

Idiotic Small Business Shop behavior

I know there is a recession on, I really do. But there are things to do to cut costs, and there are things that you can do to cut your own throat, and you should never get them confused. I’ve seen a recent example of the later, under the guise of the former. Curry’s in the Ballincollig Shopping Center have chosen to close their shop on Tuesday and Wednesday’s of every week rather than pay salaries to idle staff!

In my past experience with the shop I have often observed 4 or more staff shuffling around their premises with little to occupy their time so cutting staff hours would make sense. But why not shift their hours so at least a fewer staff are on hand on Tuesday and Wednesday’s rather than close the store.

Closing the store is a permanent commitment to earning ZERO sales for two days out of the week. Shifting the worker schedule will not alter the saving earned from reduced staff salaries, while maintaing an open store. Closing for two days of each week will close ANY sale, and will put off ANY future sales from people who will go elsewhere to purchase items.

In other words Curry’s is cutting their own throat!

In this market there are two strategies that you can adopt, reduce costs, and increase customers. Funny, those are the same strategies that you have to employ ALL THE TIME! A recession only makes the urgency more poignant.

And on that point, let me call most Irish shops foolish. Think of a coffee shop or Pub that could offer free refills of simple coffee, how far will that go in earning customer returns and loyalty? Would a shop full of coffee drinkers be more inviting than an empty one? Could you maybe offer them a bit of cake to go with that refill?

What would be the benefit to the shopkeeper to stop charging for WiFi and offer it Free to customers who might like to use it with their coffee and scone? Wouldn’t it be nice to have your office have a meeting in that shop and use the WiFi to conference.

What makes to so hard for the average shop owner to shake themselves out of this ‘Celtic Tiger’, greedy take no prisoners behavior, and get back to being generous with quality customer treatment. (that last, wasn’t a question)

What simple difference could you make to the customer experience that would elevate you in their mind to choose your business over another? (that was a question)

A sheep in Wolfs (Windows) dressings

If I were managing Microsoft, I’d announce a new Operating System (OS) and prepare copies to hand out of Windows 7 “pre-betas” at PDC, WinHEC which consists of a slightly re-skinned Vista OS which no one wanted when it was called Vista.

And you know, no one will notice, or care that 99.9% of of the new OS is just the same as the old OS and relabeling it will make all the difference in the world!